Privacy Policy

PRIVACY AND DATA POLICY

ISSUED BY Free for BRAVEBITS LIMITED

1. INTRODUCTION AND GENERAL TERMS

These terms apply to the use of games and other products developed by BRAVEBITS LIMITED (TS/ ‘we’ / ‘us’). Our registered office is at Room 5003 Floor 5, Yau Lee Centre, 45 Hoi Yuen Road, Kwun Tong, Kowloon, Hong Kong

This privacy and data policy (“Privacy Policy”) applies and has effect in respect of all games, related online services (including online network play connectivity and interactivity) and other software and products made available by us (together the “Game(s)“), as well as any other online features relating to the Games including our website (the “Website”). Together the Game(s), and Website are referred to as the “Online Services”.

If you have any questions or comments about this Privacy Policy, please contact us at [email protected]

We are committed to protecting and respecting your privacy. The Privacy Policy explains the basis on which personal information we collect from you will be processed by us or on our behalf. Where we decide the purpose or means for which personal data you supply through these Online Services is processed, we are the “data controller.” We will comply with all applicable data protection laws, including the General Data Protection Regulation 2016/679.

Please read this Privacy Policy carefully as it contains important information about the following:

• What information we may collect about you;

• How we will use information we collect about you;

• Whether we will disclose your details to anyone else; and

• Your choices and rights regarding the personal information you have provided to us.

This Privacy Policy forms a part of and should be read in conjunction with our terms of use.

The Online Services may contain hyperlinks to services owned and operated by third parties. These third party services may have their own privacy policies and we recommend that you review them. They will govern the use of personal information that you submit or which is collected by cookies and other tracking technologies whilst using these services. We do not accept any responsibility or liability for the privacy practices of such third party services and your use of these is at your own risk.

We may make changes to this Privacy Policy in future, which will be posted on this page. You should check this page from time to time to ensure you are aware of any changes.

2. INFORMATION WE MAY COLLECT ABOUT YOU

We collect and process the following information when you visit and interact with our news and game review platform:

a) Information provided directly by you ("User Communications & Account Data"): If you register an account, subscribe to our newsletter, leave comments/reviews, or contact us, we may collect:

  • Your name, email address, and profile preferences.
  • Content of your comments, ratings, or feedback on our articles.

b) Technical and Device Information ("Browsing & Device Data"): When you access our website, we automatically collect standard technical logs, including:

  • Your IP address, browser type, operating system, and language settings.
  • Device type, screen resolution, and mobile network information.
  • Referring URL (the webpage that directed you to our site) and outbound link clicks (e.g., when you click reference links to official game platforms).

c) Analytics Data ("Website Usage Analytics"): We use tracking technologies and third-party analytics tools (e.g., Google Analytics) to understand how visitors interact with our content. This includes:

  • Pages viewed, reading duration, scroll depth, and navigation paths.
  • Aggregated data on link clicks (such as clicks on external download/purchase links).
  • System crash reports and performance metrics.

d) Advertising Data & PPID ("Publisher Provided Identifiers"): To support our free editorial content, we display advertisements via third-party partners (e.g., Google Ad Manager).

  • We may collect advertising identifiers, cookie data, and browsing behavior to serve relevant ads.
  • We may generate pseudonymous Publisher Provided Identifiers (PPIDs). PPIDs are hashed, privacy-safe identifiers controlled by us that allow advertising partners to measure unique reach and frequency capping across our network without storing your personally identifiable information (such as name or email).
  • Consent: For users in the EEA, UK, or other applicable jurisdictions, PPID and personalized advertising data will only be processed with your explicit consent via our Consent Management Platform (CMP).

3. WHY WE COLLECT INFORMATION ABOUT YOU

a) To operate and deliver our website content: To display our articles, enable user comments, and ensure our publishing platform functions seamlessly on your device.

b) To improve our editorial content and user experience: To analyze which game reviews, news, or categories perform best, allowing us to publish higher-quality editorial content.

c) To serve advertisements: To display non-personalized or personalized ads via third-party ad networks (e.g., Google Ads), helping monetize our free media platform.

d) To prevent abuse and secure our platform: To detect spam in user comments, prevent DDoS attacks, protect our intellectual property, and enforce our Terms of Service.

4. DATA SHARING

We do not sell your personal data. We only share information in the following circumstances:

  • Third-Party Service Providers: Web hosting providers, CDN services, analytics providers, and ad networks that help us maintain and monetize the site.
  • External Links Disclaimer: Our articles contain outbound reference links to third-party platforms (e.g., Steam, PlayStation Store, App Store). Clicking these links transfers you to external sites governed by their respective privacy policies.
  • Legal Requirements & Protection: If required by law, court order, or to enforce our legal rights and protect against fraudulent activities.

5. AUTOMATED DECISION MAKING

We do not engage in automated decision-making or profiling that produces legal or significant effects on users. Automated tools are strictly limited to basic website security measures, such as automated anti-spam filters for article comments and bot detection.

6. CONSUMER CONTROL AND OPT-OUT OPTIONS

  • Cookies & Targeted Ads: You can manage or disable cookie tracking through your browser settings or via our site’s Privacy/Consent Management banner.
  • Analytics Opt-Out: You can opt out of Google Analytics tracking by installing the official Google Analytics Opt-out Browser Add-on.

7. YOUR RIGHTS IN RELATION TO YOUR PERSONAL DATA

Under applicable data protection laws (such as GDPR), you have the following rights:

  • Access & Correction: Request a copy of the personal data we hold about you or ask us to correct inaccuracies.
  • Deletion & Erasure: Request the deletion of your personal data (e.g., removing your registered account or posted comments).
  • Withdraw Consent: Withdraw your consent for personalized advertising or marketing emails at any time.

To exercise any of these rights, please contact our Data Protection Officer at: [email protected]

8. DATA RETENTION

We retain personal data (such as account details or comments) only as long as necessary to fulfill the purposes outlined in this policy or to comply with legal obligations. Standard server logs and analytics data are automatically deleted or anonymized periodically.

9. CHILDREN’S PRIVACY

Our website is intended for a general audience and does not knowingly collect personal data from children under the age of 13 (or 16 in certain jurisdictions). If you believe a child has provided us with personal information, please contact us immediately at [email protected] for deletion.

10. SECURITY

We implement reasonable administrative, technical, and physical security measures (including SSL encryption and restricted database access) to protect your personal data against unauthorized access, loss, or alteration.

CONTACT INFORMATION

All questions, comments or enquiries should be directed to CEO at [email protected]. We will endeavour to respond to any query or questions within three business days.